CBSE Class 12 Business Studies 2023 — Set 66/3/1

These days consumers are making eco-friendly and healthy choices and are saying no to all things made of plastic and replacing it with stainless steel and ceramic containers, thus forcing business to change as well. Identify the feature of business environment highlighted above : (A) Totality of external sources (B) Specific and general forces (C) Inter-relatedness (D) Dynamic nature

Government of India demonetised notes of ₹ 500 and ₹ 1000 on November 8, 2016. Demonetisation means : (A) They ceased to be legal tender except for a few specified purposes. (B) These notes could not be banked but could be freely used otherwise. (C) These notes could be converted into gold coins from Reserve Bank of India. (D) These notes could be used for household purposes but not for business purposes.

Taylor called for complete mental revolution on the part of both management and workers. It meant that management and workers should transform their thinking. Management should share the gains of the company, if any, with the workers. At the same time, workers should work hard and be willing to embrace change for the good of the company. The principle of management highlighted above is : (A) Science, not the Rule of Thumb (B) Cooperation, not Individualism (C) Harmony, not Discord (D) Development of Each and Every Person to His or Her Greatest Efficiency and Prosperity

Keya Ltd. is a large organisation manufacturing a popular brand of desi ghee and supplying it to various states of India. They manufacture 10,000 litres of desi ghee every day and pack in cartons of 250 ml, 500 ml and 1 litre sizes. The production manager ensures that one out of every ten cartons of each size is checked for quality control everyday. The step of the controlling process discussed in the above para is : (A) Setting performance standards (B) Measurement of actual performance (C) Comparison of actual performance with standards (D) Analysing deviations

Prateek Singh opened a jewellery store 'Fashion Jewels' offering workwear, light jewellery with modern designs for young working women. Good jewellery designs not only made the jewellery attractive for young working women, but also gave him a competitive edge in the market. The jewellery was a hit with working women and 'Fashion Jewels' was able to report a profit of ₹ 3 crore in the first year itself. The function of marketing performed by Prateek Singh in the above case was : (A) Packaging and labelling (B) Promotion (C) Customer support service (D) Product designing and development

The process that initiates implementation of plans by clarifying jobs and working relationships and effectively deploying resources for attainment of identified and desired results is known as : (A) Organising (B) Controlling (C) Staffing (D) Planning

Identify the correct sequence of two-level-channel of distribution : (A) Manufacturer → Retailer → Agent → Customer (B) Manufacturer → Consumer → Retailer → Wholesaler (C) Manufacturer → Agent → Customer → Retailer (D) Manufacturer → Wholesaler → Retailer → Consumer

Statement I : Values are general rules for behaviour of individuals in society formed on the basis of common practice and principles after research in work situations. Statement II : While practising principles of management, values cannot be neglected as businesses have to fulfil social and ethical responsibilities towards society. Choose the correct option from the options given below : (A) Statement I is true and II is false. (B) Statement II is true and I is false. (C) Both the statements are true. (D) Both the statements are false.

The element of promotion mix which involves a variety of programmes designed to promote or protect a company's image and its individual products in the eyes of the public is : (A) Personal selling (B) Public relations (C) Marketing (D) Sales promotion

The level of packaging of the chocolate shown in the picture below is : (A) Secondary packaging (B) Transportation packaging (C) Designer packaging (D) Primary packaging

Match the various communication barriers given in Column II with their respective categories given in Column I : Column I | Column II P. Semantic Barriers | (i) Distrust Q. Psychological Barriers | (ii) Lack of proper incentives R. Organisational Barriers | (iii) Symbols with different meanings S. Personal Barriers | (iv) Status (A) P (i), Q (ii), R (iii), S (iv) (B) P (iv), Q (iii), R (i), S (ii) (C) P (iii), Q (i), R (iv), S (ii) (D) P (iii), Q (ii), R (iv), S (i)

Praveen and Naveen are friends. Praveen became a professional after completing his MBBS from 'Hindu Medical College'. Naveen completed his MBA from IIM, Bangalore. In a discussion with Praveen, Naveen said that he too is a professional and is working with a multinational company as a senior manager getting a good package. Praveen was not convinced about the fact that Naveen was a professional in spite of being aware that nowadays there is increasing emphasis on managed business concerns. Praveen gave three reasons in support of his opinion. Explain the three reasons that Praveen might have given.

Human resources are the most important asset of an organisation. The ability of an organisation to achieve its goal depends upon the quality of its human resources. The General Manager of 'Allied and Sons' appointed an IIM graduate, Pawan Rai, specialised in finance as Marketing Manager. On monthly evaluation, it was found that Pawan Rai's performance was not up to expectations and he was not able to meet the monthly targets of the organisation. The Chief Executive Officer (CEO) of the company asked for investigation into the matter. The CEO was told that Pawan Rai has a specialisation in finance but was appointed as a Marketing Manager. The CEO discussed this matter with the General Manager and explained to him the importance of putting the right person at the right job. He further explained that it would not only lead to higher performance but would also provide many other benefits. Besides the benefits of putting the right man at the right job, state the three other benefits which the CEO might have explained to the General Manager that are not given in the above para.

(a) Explain any three points of importance of 'Controlling' function of management. OR (b) 'Planning and Controlling are inseparable twins of management.' Explain the relationship between planning and controlling with the help of any three points.

(a) Identify and explain the following : (i) It is a job-oriented process which attempts to improve the performance of employees on the current job and prepares them for any intended job. (ii) It is a career-oriented process which enables the overall growth of the employee. OR (b) Explain any two sources of recruitment for various job positions which bring new blood in the organisation and provide wider choice.

(a) Identify and state any three features of the process of influencing people so that they strive willingly and enthusiastically towards the achievement of group goals. OR (b) The process of stimulating people to action to accomplish desired goals is based on certain assumptions. State four such assumptions.

Managers in 'Galaxy Enterprises' faced lot of issues due to barriers in communication leading to creation of an environment of distrust and misunderstanding. Suggest any four measures to improve communication effectiveness in 'Galaxy Enterprises'.

State any four factors affecting the decision which relates to how much of the profits earned by a company will be distributed and how much will be retained in the business.

Kaveri is busy in preparing the financial blueprint for her organisation's future operations. She feels that detailed plans of action reduce waste and duplication of efforts. However, her friend, Sana feels that in an uncertain and dynamic world, this type of planning may not work. Kaveri again stresses on her statement and explains why this financial blueprint is important. Identify the concept and state three points of its importance in addition to those explained in the above para.

'MVT Ltd.' is a leading cosmetic manufacturing company. It has its own consumer service and grievance redressal centre to address consumer concerns. The mobile phone number of the consumer service and grievance redressal cell is printed on the labels of all its products as a policy to get feedback or complaints from their consumers. It also runs various programmes to educate the consumers about their rights and reliefs available to them in case a product or service falls short of their expectations. Explain the two rights of the consumers which are being promoted by the company.

(a) What is meant by 'Formal Organisation' ? State any four advantages of Formal Organisation. OR (b) Give the meaning of 'Divisional Structure' of an organisation. State any four advantages of this structure.

(a) 'The physical handling and movement of goods from the place of production to the place of distribution is an important element of marketing mix.' (i) Name and state the element. (ii) Explain any three main components of this element. OR (b) 'It is the single most important element affecting the revenue and profits of a firm.' Name and state this element of marketing mix. Explain any three factors affecting the determination of this element of marketing mix.

A famous cricket coach, Alam Raza was hired by Sports College, Indore to coach the college cricket team for a National level competition. In the first meeting itself, the Principal of the college announced that the players would enter into an agreement with the college. The agreement would state the reporting time for players on the field and other rules and regulations. Failure to obey the agreement and rules would lead to judicious application of penalties. It was also announced by the College Principal that the players would receive orders from the coach and they would all be responsible only to the coach, to prevent confusion regarding tasks to be done. The coach was very determined to train the players to win, as the entire responsibility was on his shoulders. He promoted the spirit of mutual trust and belongingness among the team members without which he felt it would be difficult to win. The players were also enthusiastic and the training started in full swing. Identify and explain the three principles of management discussed in the above case.

'Diamond Logistics Company' had a turnover of ₹ 25 lakh during the year ended 31st March, 2022. In a board meeting held on 15th April, 2022, it was decided to achieve a turnover of ₹ 45 lakh for the next year. To accomplish this objective after taking into consideration the business environment, a comprehensive plan was drawn. The Chief Executive Officer (CEO) of the company also released a plan that would not only guide the thinking of the managers and their decision-making but also channelise their energies towards achievement of this target. Identify and explain the three types of plans discussed in the above para.