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Q.What are 'Business Risks' ?

Jammu Kashmir JkboseJKBOSE Class 11 (Commerce) 2018Subjective· 3mImportance★★★★★est
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Business risk is the uncertainty of profit/possibility of loss that every business faces because it operates under conditions of uncertainty about the future.

Every business is conducted in anticipation of future demand, and since the future cannot be predicted with certainty, business is always exposed to risk — the possibility that actual outcomes (sales, profit, costs) will differ unfavourably from what was expected, or that a loss will occur.

Causes of business risk include natural causes (fire, flood, earthquake), human causes (theft, strikes, negligence, dishonesty of employees), and economic causes (changes in demand/price, competition, changes in government policy, changes in fashion/technology).

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