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Q.What is meant by labelling? Write its functions.

Madhya Pradesh MpbseMP Board (MPBSE) Higher Secondary (Commerce) 2024Subjective· 3mImportance★★★★★
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Labelling describes/identifies the product and performs grading, promotion and legal-information functions.

A label is the slip of paper, printed card or tag on a product that carries information about it. Labelling is the act of designing and attaching such labels. Its functions:

  1. Describes the product and identifies it — brand, contents, directions for use.
  2. Grading of products — different quality grades/variants are shown (e.g. different ratings).
  3. Helps in promotion — attractive labels draw attention and support selling. …

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