Q.Choose any topic that is of interest to you and discuss how you think globalisation has affected it. You could choose cinema, work, marriage or any other topic.
Globalisation has reshaped Indian cinema by blending local storytelling with global production styles, expanding audiences worldwide, and creating new tensions between cultural authenticity and commercial appeal.
Think about the last Bollywood film you watched. Chances are, it had slick action sequences that felt like a Hollywood blockbuster, a soundtrack that mixed Indian classical instruments with electronic beats, and a storyline that touched on themes like migration or cross-cultural romance. That is globalisation at work — not as a distant economic force, but as something you can see, hear, and feel on the silver screen.
Indian cinema, particularly Bollywood, has always been a cultural export. But before the 1990s, its reach was largely limited to the Indian diaspora and a few neighbouring countries. The economic liberalisation of 1991 changed everything. As India opened its doors to foreign investment and technology, the film industry gained access to better cameras, advanced visual effects, and international distribution networks. Suddenly, a film shot in Mumbai could be released simultaneously in London, Dubai, and New York. The audience was no longer just the Indian middle class — it was the world.
This global reach is not just about money. It has changed the very grammar of Indian cinema. Directors now think in terms of "universal appeal" — shorter songs, faster cuts, and plots that do not rely heavily on local references that a foreign viewer might miss.
Take the example of a film like Dangal (2016). It told a deeply Indian story — a father training his daughters to become wrestlers in a small Haryanvi town. Yet it became one of the highest-grossing Indian films ever in China. Why? Because the themes of family, ambition, and breaking gender stereotypes resonated across cultures. Globalisation did not erase the Indianness of the story; it gave it a platform to travel.
But the influence flows both ways. Hollywood has borrowed from Indian cinema — think of the song-and-dance sequences in Slumdog Millionaire or the vibrant colours in The Lion King remake. More importantly, streaming platforms like Netflix and Amazon Prime have created a new ecosystem. A filmmaker in Kerala can now have their Malayalam-language film watched by a subscriber in São Paulo. This has given rise to a wave of independent, regional cinema that bypasses the old Bollywood gatekeepers.
Globalisation has not been a one-way street. Indian cinema has not simply become "Westernised." Instead, it has hybridised — taking global techniques and infusing them with local flavours. The result is something new: a masala that tastes both familiar and foreign.
Yet there are real tensions. Critics argue that the pressure to appeal to global audiences has led to a homogenisation of content. Films increasingly rely on formulaic plots, star power, and expensive spectacle rather than nuanced storytelling. The intimate, character-driven cinema of Satyajit Ray or Shyam Benegal finds fewer takers in a market obsessed with box-office numbers and OTT viewership. There is also the question of cultural erosion — when a film set in Varanasi uses English dialogue and Western costumes, does it still belong to its place?
Marriage, too, has been transformed by globalisation, though in quieter ways. Arranged marriages once relied on family networks within a single community or caste. Today, matrimonial websites and apps connect a software engineer in Bengaluru with a doctor in Toronto. The criteria for a "good match" now include not just family background but also career ambition, lifestyle compatibility, and even shared taste in travel or cuisine. Love marriages across cultures — once rare and scandalous — are increasingly common. Yet this has also created new anxieties: the pressure to balance traditional expectations with modern aspirations, or the loneliness of building a life far from one's extended family.
Work is another domain where globalisation has left deep footprints. The rise of multinational corporations, remote work, and the gig economy means that a young professional in India may have a manager in Singapore, clients in the US, and colleagues in Brazil. This has brought exposure to global best practices, higher salaries in certain sectors, and a sense of being part of something larger. But it has also intensified competition, eroded job security, and created a culture of constant upskilling where one is never quite "enough."
In short, globalisation has woven Indian cinema, marriage, and work into a global fabric — expanding possibilities and audiences, but also raising hard questions about identity, authenticity, and who gets to tell whose story. The key takeaway is that globalisation is not a force that simply flattens cultures; it is a dynamic, often contradictory process that reshapes every tradition it touches, leaving nothing quite as it was.
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