Q.A company X limited manufacturing cosmetics, which has enjoyed a pre-eminent position in business, has grown in size. Its business was very good till 1991. But after that, new liberalised environment has seen entry of many MNC's in the sector. With the result the market share of X limited has declined. The company had followed a very centralised business model with Directors and divisional heads making even minor decisions. Before 1991 this business model had served the company very well as consumers had no choice. But now the company is under pressure to reform. What organisation structure changes should the company bring about in order to retain its market share? How will the changes suggested by you help the firm? Keep in mind that the sector in which the company is FMCG.

Showing the 12 most recent of 22 on this concept.

1. CBSE 2026Set 66/3/11 markMCQ
   Q.Which of the following is not an advantage of divisional structure of an organisation ? (A) It helps in development of varied skills in the divisional head which prepares him for higher positions. (B) It promotes flexibility and initiative, because each division functions as an autonomous unit, leading to faster decision making. (C) It facilitates expansion and growth as new divisions can be added without interrupting the existing operations. (D) It leads to minimal duplication of effort which results in economies of scale and lowers cost.

   ›Reveal solutionSolution

   The option describing minimal duplication of effort and economies of scale is not an advantage of a divisional structure; these are characteristic benefits of a functional structure.

   Understanding how an organisation structures itself is fundamental to its efficiency and effectiveness. An organisational structure defines how job tasks are formally divided, grouped, and coordinated. Two common types of structures are functional and divisional, each suited to different organisational needs and bringing distinct advantages and disadvantages.

   A functional structure groups jobs by common functions, such as production, marketing, finance, human resources, and research and development. In this setup, all activities related to a particular function are handled by one department across the entire organisation. For instance, all marketing efforts for all products would fall under a single marketing department. This structure is particularly effective for organisations that produce a single product line or have a limited range of products, where specialisation and operational efficiency are paramount.

   The primary advantages of a functional structure include:

   • Specialisation: It promotes occupational specialisation, as employees focus on a narrow set of tasks within their function, leading to increased efficiency and expertise.
   • Economies of Scale: Centralising functions avoids duplication of effort and resources, leading to economies of scale and lower operational costs. For example, having one large marketing department is often more cost-effective than multiple smaller ones.
   • Improved Coordination: Within each function, coordination is easier due to shared expertise and common goals.
   • Enhanced Control: Top management maintains tight control over all functional areas.

   However, a functional structure can also lead to difficulties in inter-departmental coordination, as each department might become too focused on its own goals, potentially neglecting overall organisational objectives. It can also make it harder to hold specific departments accountable for product-line performance.

   In contrast, a divisional structure organises activities around specific products, services, geographical regions, or customer groups. Each division operates as a semi-autonomous unit, often having its own functional departments like production, marketing, and finance. This structure is typically adopted by large organisations that deal with multiple product lines or operate in diverse markets, where product focus and responsiveness are critical.

   The advantages of a divisional structure are quite distinct:

   • Product Specialisation and Accountability: Each division is responsible for its own product or market, making it easier to assign responsibility for performance and profit. This fosters a strong focus on the specific product or market segment.
   • Flexibility and Initiative: Since each division functions as a relatively autonomous unit, it can respond more quickly to changes in its specific market or product environment. This decentralisation promotes initiative and faster decision-making within the division.
   • Managerial Development: Divisional heads gain experience managing a wide range of functions (production, marketing, finance) within their division. This broad exposure helps develop varied skills, preparing them for higher general management positions.
   • Facilitates Expansion and Growth: New product lines or geographical areas can be added as new divisions without disrupting the operations of existing divisions. This modularity supports organisational growth and diversification.

   Important

   While a divisional structure offers significant benefits in terms of flexibility, accountability, and growth, it often comes at the cost of duplicating resources. Each division might have its own set of functional departments, leading to higher overall costs compared to a centralised functional structure.

   Now, let's evaluate the given options in light of the divisional structure: …

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2. CBSE 2026Set ANNUAL1 markMCQ
   Q."Wrong structure will seriously impair business performance and even destroy it". Whose statement is this? A) Peter Druker B) Louis Allen C) Chester Bernard D) Theo Haimman

   ›Reveal solutionSolution

   The quotation about a wrong structure impairing or destroying business performance is Peter Drucker's, so the answer is A) Peter Druker.

   This statement is used in the organising chapter to underline how important it is to choose a suitable organisation structure. The widely cited author of the remark 'Wrong structure will seriously impair business performance and even destroy it' is Peter Drucker, a leading management thinker. The organisation struc …

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3. CBSE 2026Set ANNUAL1 markMCQ
   Q.Which of the following organisational structure is created when the organisation has more than one category of products to offer ?

   (a) Functional

   (b) Divisional

   (c) Formal

   (d) Informal

   ›Reveal solutionSolution

   The structure described is Divisional.

   Organisational structures can be of two main types:

   • Functional structure — activities grouped by function (production, marketing, finance, etc.), suitable for a single line of products/large-scale operations run from one location.
   • Divisional structure — the organisation is split into divisions on the basis of product lines; each division is largely self-contained with its own functional specialists (production, marketing, finance, personnel) and is headed by a divisional manager accountable for that product's performance. This structure is ideal exactly when a company has multiple categories of products, since it lets each division focus and be evaluated as a near-independent profit centre. …

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4. CBSE 2025Set ANNUAL1 markMCQ
   Q.There is no favourtism in ............ organisation. (A) Formal (B) Informal (C) Departmental (D) Functional

   ›Reveal solutionSolution

   There is no favouritism in a formal organisation — option (A), because it works on fixed rules, designations and official relationships, not on personal feelings.

   In a formal organisation the structure is designed intentionally by top management. Every member's authority, responsibility and reporting relationship is laid down in advance through rules, job descriptions and the official hierarchy. Decisions and dealings are therefore based on one's position and the rules, not on who the manager personally likes or dislikes. This impersonal, rule-bound character is exactly why favouritism finds no place in a formal organisation.

   …

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5. CBSE 2025Set ANNUAL1 mark
   Q.Why is a proper organisation structure needed?

   ›Reveal solutionSolution

   Organisation structure is the skeleton that defines reporting relationships and task allocation; without it, work gets duplicated, no one is clearly accountable, and the business cannot expand or change smoothly.

   A sound organisation structure matters for several reasons:

   1. Clarity of roles — it specifies who does what, so that every task required for achieving the goals is assigned to someone, and nothing falls through the cracks.
   2. Avoids duplication of effort — by clearly dividing work, it prevents two people/departments from unknowingly performing the same task.
   3. Facilitates administration — it establishes clear superior-subordinate relationships, which specify who can give instructions to whom, enabling smooth execution of plans.
   4. Optimum use of resources — by matching jobs to the people and departments best suited for them, it ensures human and material resources are not wasted.
   5. Facilitates growth and diversification — as a business expands or diversifies into new products/areas, a flexible, well-designed structure allows new positions/departments to be added without disrupting existing operations. …

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6. CBSE 2024Set 66/2/11 markMCQ
   Q.Read the following statements : Assertion (A) and Reason (R). Choose the correct alternative from those given below : Assertion (A) : Decentralization is an optional policy decision. Reason (R) : It is done at the discretion of the top management. Alternatives : (A) Both Assertion (A) and Reason (R) are true and Reason (R) is the correct explanation of Assertion (A). (B) Both Assertion (A) and Reason (R) are true, but Reason (R) is not the correct explanation of Assertion (A). (C) Assertion (A) is true, but Reason (R) is false. (D) Assertion (A) is false, but Reason (R) is true.

   ›Reveal solutionSolution

   Decentralization is indeed an optional policy choice made at the discretion of top management, making both statements true and causally linked.

   Organizational structure is not a one-size-fits-all blueprint. Every enterprise must decide how authority and decision-making power flow through its hierarchy. At the heart of this choice lies the question of centralization versus decentralization—whether to concentrate power at the top or distribute it across various levels.

   Decentralization refers to the systematic delegation of authority to the middle and lower levels of management. It is not something that happens automatically or by accident. Rather, it is a conscious, deliberate policy decision taken by top management after weighing the organization's size, complexity, geographical spread, and the capabilities of its managers. A small family business might operate comfortably with centralized control, while a multinational corporation often finds decentralization essential for agility and responsiveness.

   The Assertion states that decentralization is an optional policy decision. This is accurate. No law or principle of management mandates that an organization must decentralize. The degree of decentralization varies widely—some firms push decision-making down to branch managers and department heads, others retain tight control at headquarters. The choice depends on factors like the nature of the business, the competence of subordinates, the cost of decisions, and the need for uniformity versus flexibility. …

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7. CBSE 2024Set MARCH1 mark
   Q.Which organisation is called Army Organisation?

   ›Reveal solutionSolution

   Line (linear) organisation is called the army organisation.

   Line organisation has a direct, straight-line flow of authority and responsibility from the top level down to the lowest level, with each subordinate receiving orders from only one superior. Because this rigid vertical chain of command resembles the discipline and structu …

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8. CBSE 2024Set MARCH1 mark
   Q.What is Matrix organisation?

   ›Reveal solutionSolution

   Matrix organisation combines functional and project authority in one structure.

   Matrix organisation is a hybrid structure in which the vertical functional departments (production, finance, marketing, etc.) are combined with horizontal project teams. Each employee works under two superiors simultaneously — the functional manager and the project manager. It is suitable where complex projects need specialists from different functions to work together, giving flexibility and better use of expertise …

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9. CBSE 2024Set ANNUAL1 markMCQ
   Q.The organizational structure which required product specilisation - A) Formal organisation B) Informal organisation C) Functional organisation D) Divisional organisation

   ›Reveal solutionSolution

   The answer is D) Divisional organisation, the structure based on product specialisation.

   Organisational structures are mainly of two types:

   • Functional structure — activities are grouped by similar functions (production, marketing, finance, etc.); it promotes functional specialisation. …

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10. CBSE 2024Set ANNUAL1 markMCQ
    Q.In an enterprise organisation is established by

    (a) Top management

    (b) Middle management

    (c) Lower management

    (d) Board of directors

    ›Reveal solutionSolution

    The organisation structure is established by top management.

    Designing the formal organisation structure — deciding the departments, authority relationships and overall framework — is a strategic decision taken by top management (board of directors / chief executives). Middle and lower management operate within and implement …

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11. CBSE 2024Set ANNUAL1 mark
    Q.Which organizational structure is suitable for a company manufacturing multiple products?

    ›Reveal solutionSolution

    A company manufacturing multiple products is best organised under a Divisional structure, where the whole organisation is split into product-wise divisions, each division working almost like a self-contained business for its own product line.

    In a Divisional structure, each major product (or product group) is treated as a separate division, headed by a divisional manager who is accountable for that division's own performance. Within each division, all the necessary functional departments — production, marketing, finance, personnel — are set up to serve that specific product, so the division can operate with a good degree of autonomy. This is particularly suitable for large, multi-product companies because it allows top management to pinpoint which product line is performing well or poorly (fixing accountability clearly), lets divisional managers develop all-round managerial skills (since they handle every function for their product), and makes the structure flexible enough to add a new division (for a new product line) or shut one down without disturbing the rest of the organisation. A Functional structure, by contrast, grou …

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12. CBSE 2024Set ANNUAL1 markMCQ
    Q.Sharda Limited is pursuing diversified activities and operations which require a high degree of specialization. Identify the type of structure that should be followed by Sharda Limited.

    (a) Functional structure

    (b) Divisional structure

    (c) Decentralised structure

    (d) Informal structure

    ›Reveal solutionSolution

    A company with diversified operations needing a high degree of specialisation should adopt a Divisional structure.

    A divisional structure groups together all activities connected with one product line (or one geographical area) under a single division, headed by a divisional manager. Each division is relatively self-contained and has its own production, sales, finance and personnel functions, allowing deep specialisation in that particular line of business. This is distinct from a functional structure, which is better suited to a single-product business where grouping by department (one production department, one marketing department, etc. serving the whole company) is more efficient. Because Sharda Limited pursues diversified activities requiring a high …

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