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Business Studies and Management · Ch 6 — Business Services

Communication Services

6.6

Communication Services

Communication services help a business establish links with the outside world — with suppliers, customers, competitors and others. A business does not exist in isolation; it must communicate to transmit ideas and information.

  • To be effective, communication services must be efficient, accurate and fast.
  • In a fast-moving, competitive world, advanced technology is essential for the quick exchange of information, and the electronic media is mainly responsible for this transformation. …