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Co-operation · Class 11 Commerce

Ch 8Marketing Co-operative Society — Class 11 Co-operation, concept-first.

For a farmer, growing a good crop is only half the battle — the harder half is selling that produce at a fair price. A small farmer who takes a few sacks of grain or a cart of vegetables to the market alone has almost no bargaining power: middlemen, commission agents, and traders know the farmer must sell quickly (prod…

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Key concepts

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Chapter contents

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Overview

For a farmer, growing a good crop is only half the battle — the harder half is selling that produce at a fair price.

1

Meaning and Definition of a Marketing Co-operative Society

A marketing co-operative society is a voluntary association of producers — most commonly farmers and small agricultural producers — formed for the purpose of selling their produce collectively at the…

2

Features of a Marketing Co-operative Society

A marketing co-operative society shares the general features of all co-operative societies, applied specifically to the marketing of produce.

3

Objectives of a Marketing Co-operative Society

The objectives of a marketing co-operative society all flow from its central purpose — getting producers a fair deal for their produce.

4

Functions of a Marketing Co-operative Society

To achieve its objectives, a marketing co-operative society carries out a range of marketing functions on behalf of its members.

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Advantages of a Marketing Co-operative Society

Marketing co-operative societies offer several important benefits, both to their producer-members and to society at large.

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Limitations of a Marketing Co-operative Society

Despite their benefits, marketing co-operative societies also face real limitations and difficulties in practice.

More questions

12 Q
+Show 6 questions6 questions
  1. Q1A marketing co-operative society is formed mainly for the benefit of which group? (A) Consumers (B) Producers (mainly farmers) (C) Wholesale…Free
  2. Q2The practice by which members hand over their individual produce to the society to be sold together in bulk is called: (A) Grading (B) Pooli…Free
  3. Q3On which principle does a marketing co-operative society take decisions in its general meetings? (A) One share, one vote (B) One member, one…Preview
  4. Q4In a marketing co-operative society, the surplus is mainly distributed among members in proportion to: (A) The number of shares each member…Preview
  5. Q5A short-term payment or loan given by the society to a member against the produce deposited with it, so the member gets immediate cash, is k…Preview
  6. Q6Which of the following is a LIMITATION (not an advantage) of a marketing co-operative society? (A) Increased bargaining power of members (B)…Preview
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  1. Q7Define a marketing co-operative society and state any two of its objectives.Free
  2. Q8State any four functions of a marketing co-operative society.Preview
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  1. Q9Explain any five advantages of a marketing co-operative society.Free
  2. Q10Explain any five limitations of a marketing co-operative society.Preview
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  1. Q11The small onion and vegetable growers of a village complain that whenever they take their produce to the town market individually, commissio…Free
  2. Q12A marketing co-operative society in a farming area has been struggling. Several of its members quietly sell part of their produce to a priva…Preview