Very Short Answer Questions · Q5
Q.State the meaning of international business.
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✓ Free question
International business refers to all commercial activities — including trade in goods and services, cross-border investment, licensing, franchising, joint ventures, and the setting up of production facilities abroad — that are carried out across the boundaries of two or more countries. It is a wider concept than international trade, since it covers not only the buying and selling of goods and services across borders but also every other form of cross-border commercial commitment a firm may make.
✓Final answer
International business is the sum of all commercial activities — trade, investment, licensing, franchising, and production — carried out across two or more national boundaries.
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