Q.Find the coefficient of $x^3$ in the expansion of $(2-3x)^7$.

Rather than expanding an entire binomial, most exam-style questions only need ONE specific term — the middle term, or the term containing a chosen power of $x$.

The general (or $(r+1)^{th}$) term. In the expansion of $(a+b)^n$,

This single formula is the workhorse for every "find the coefficient of $x^k$" or "find the constant term" problem: substitute the given $a,b$, simplify the power of $x$ in $T_{r+1}$ as a function of $r$, set that power equal to the target exponent (or to $0$, for a constant term), solve for $r$, and substitute back to get the actual term/coefficient.

Middle term(s).

• If $n$ is even, there is a single middle term, the $\left(\tfrac n2+1\right)^{th}$ term: $T_{\frac n2+1}={}^nC_{n/2}\,a^{n/2}b^{n/2}$.
• If $n$ is odd, there are two middle terms, the $\left(\tfrac{n-1}2+1\right)^{th}$ and $\left(\tfrac{n+1}2+1\right)^{th}$ terms. Their binomial coefficients are $^nC_{(n-1)/2}$ and $^nC_{(n+1)/2}$ — and since $(n-1)/2+(n+1)/2=n$, these are complementary coefficients, hence always equal by $^nC_r={}^nC_{n-r}$.
• The greatest coefficient in $(a+b)^n$ is $^nC_{n/2}$ if $n$ is even, and the (equal) pair $^nC_{(n-1)/2},{}^nC_{(n+1)/2}$ if $n$ is odd. …