Business Studies · Ch 3 — Private, Public and Global Enterprises
Joint Ventures
3.6
Joint Ventures
Meaning
Any business organisation — private, government-owned or global — can join hands with another organisation for mutual benefit. When two businesses agree to come together for a common purpose and mutual benefit, the result is a joint venture.
Key ideas
- Businesses of any size can use joint ventures — to strengthen long-term relationships or to collaborate on short-term projects.
- A joint venture is flexible, shaped by the parties' requirements, which must be clearly stated in a joint venture agreement to avoid later conflict.
- A joint venture may also be an agreement between two businesses in different countries, in which case the provisions laid down by both governments must be followed.
- In a broad sense, a joint venture is the pooling of resources and expertise by two or more businesses to achieve a particular goal, with the risks and rewards shared.
- Common reasons for joint ventures include business expansion, developing new products, or entering new markets — particularly in another country.
- It is increasingly common for companies to form strategic alliances, driven by complementary capabilities and resources such as distribution channels, technology or finance. In such a joint venture, two or more parent companies agree to share capital, technology, human resources, risks and rewards in a new entity under shared control. …