Q.Explain any five objectives of business.

Because a business must satisfy many different needs at once rather than chase a single goal, it sets specific objectives across every area that affects its survival and prosperity. …

Because a business must balance many needs, it needs multiple objectives in every area affecting its survival and prosperity. Five important ones:

• Market standing: The firm's position relative to its competitors. Maintaining goodwill and reputation is essential; the enterprise must aim to stand on a stronger footing by offering competitive products at reasonable prices and satisfying customers, forming a distinct identity.
• Innovation: Introducing new ideas or methods in the way something is done or made — it need not be a brand-new product; any modification of an existing product to improve its working is also innovation. There are two kinds: innovation in products/services and in the skills and activities needed to supply them. It is central to growth and gives a competitive edge.
• Productivity: Found by comparing the value of output with the value of inputs, used as a measure of efficiency. Every enterprise must aim at greater productivity through the best use of resources. …