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Worked Examples · Example 20

Q.A market research group conducted a survey of 1000 consumers and reported that 720 consumers like product A and 450 consumers like product B. What is the least number that must have liked both the products?

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The overlap is minimised when the union is at its maximum possible value, i.e. equal to the total number of consumers surveyed.

n(A∩B)=n(A)+n(B)−n(A∪B)n(A\cap B)=n(A)+n(B)-n(A\cup B), and since n(A∪B)≤Totaln(A\cup B)\le\text{Total}, the minimum of n(A∩B)n(A\cap B) occurs when n(A∪B)n(A\cup B) is as LARGE as possible, i.e. n(A∪B)=Totaln(A\cup B)=\text{Total}.

  1. Given: total consumers surveyed =1000=1000, n(A)=720n(A)=720, n(B)=450n(B)=450.
  2. The union n(A∪B)n(A\cup B) can be at most the total number surveyed: n(A∪B)≤1000n(A\cup B)\le 1000.
  3. From the formula, n(A∩B)=n(A)+n(B)−n(A∪B)=720+450−n(A∪B)=1170−n(A∪B)n(A\cap B)=n(A)+n(B)-n(A\cup B)=720+450-n(A\cup B)=1170-n(A\cup B).
  4. Since n(A∩B)n(A\cap B) decreases as n(A∪B)n(A\cup B) increases, n(A∩B)n(A\cap B) is least when n(A∪B)n(A\cup B) is largest, i.e. n(A∪B)=1000n(A\cup B)=1000. …

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