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Exercises · Q7

Q.State and explain the Law of Demand. What are its main assumptions, and why does the demand curve slope downward?

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Statement. The Law of Demand states that, other things remaining equal, the quantity demanded of a commodity varies inversely with its price — a fall in price raises quantity demanded and a rise in price lowers it.

Explanation with a schedule. As price falls from ₹10 to ₹8 to ₹6, a buyer purchases 20, then 30, then 45 units — price and quantity move in opposite directions. Plotted, these points give a curve sloping downward from left to right.

Assumptions (the 'other things' held equal):

  • no change in the consumer's income;
  • no change in the prices of related goods (substitutes and complements);
  • no change in tastes, habits or fashion;
  • no change in expectations of future prices.

Why the demand curve slopes downward:

  1. Law of diminishing marginal utility — extra units give less satisfaction, so more is bought only at a lower price.
  2. Income effect — a lower price raises the buyer's real income, enabling a larger purchase.
  3. Substitution effect — a good that becomes relatively cheaper attracts buyers away from its substitutes.
  4. New buyers and new uses — a lower price brings in poorer buyers and encourages additional uses.

Note on exceptions. The law fails for Giffen goods, status/ostentation goods (Veblen effect) and goods bought in anticipation of a further price rise — but these are rare and do not disprove the general rule.

✓Final answer

The Law of Demand: quantity demanded varies inversely with price, other things equal. Its assumptions are unchanged income, related-good prices, tastes and expectations; the curve slopes downward because of diminishing marginal utility and the income and substitution effects.

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