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Q.Adapting to a change in consumer preference towards online shopping, 'Fast-Service' started a grocery delivery app. It is a platform that ensures 10-minute deliveries of groceries. Because of this service, 'Fast-Service' earned huge profit within a year. It planned to expand its operations and decided to raise funds by directly issuing its securities to investors. The market through which 'Fast-Service' has decided to raise funds for its expansion is : (A) Money market (B) Primary market (C) Secondary market (D) Both Primary and Secondary markets

CBSECBSE Class XII Board 2023MCQ· 1mImportance★★★★★
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When a company issues new securities directly to investors to raise capital, it operates in the Primary Market. The answer is (B).


The financial system channels savings into productive investment through two broad market structures: the primary market and the secondary market. Understanding which market a company uses depends entirely on whether it is creating new capital or merely facilitating the transfer of existing securities.

Fast-Service wants to raise funds for expansion. This is the critical phrase. Raising funds means the company needs fresh capital—money that flows into the company's treasury to finance new projects, hire staff, build infrastructure, or scale operations. The only way a company can bring new money into its coffers is by issuing new securities (equity shares, bonds, debentures, etc.) and selling them to investors.

When securities are issued for the first time—whether it's an Initial Public Offering (IPO) or a subsequent issue like a Follow-on Public Offer (FPO) or a private placement—the transaction occurs in the Primary Market. Here, the company is the seller, and investors are the buyers. The money paid by investors goes directly to the company, creating new capital.

Contrast this with the Secondary Market (stock exchanges like NSE or BSE), where investors trade already-issued securities among themselves. If you buy shares of Fast-Service on the stock exchange after its IPO, your money goes to the previous shareholder, not to Fast-Service. The company receives no new funds from secondary market transactions; these trades merely change ownership.

The Money Market, on the other hand, deals with short-term debt instruments (Treasury bills, commercial paper, certificates of deposit) with maturities typically under one year. It's a liquidity management tool, not a venue for raising long-term expansion capital.


Let's apply this to Fast-Service:

  1. The company's objective: Fast-Service has earned profit and now wants to expand operations. Expansion requires capital—funds to open new warehouses, hire delivery personnel, invest in technology, enter new cities, etc.

  2. The method chosen: The problem states Fast-Service "decided to raise funds by directly issuing its securities to investors." The phrase "issuing securities" is the giveaway. Issuing means creating new financial instruments (shares or bonds) and selling them.

  3. Direct issuance = Primary Market: When a company issues securities directly to investors—whether through a public offer, rights issue, or private placement—it is operating in the Primary Market. The capital raised flows into the company's balance sheet. …

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