Q.Distinguish between primary data and secondary data, giving one example of each.
Primary data is data collected afresh, for the first time, by the investigator specifically for the enquiry in hand — 'first-hand' or original data. It fits the enquiry exactly and its accuracy is known, but it is costly, slow and needs more effort. Example: a firm sending its own field staff to survey 500 households about grocery spending for a study it is itself conducting.
Secondary data is data already collected by someone else, for an earlier purpose, and now re-used — 'second-hand' data. It is cheaper and quicker but must be checked for suitability and reliability before use. Example: the same firm instead taking household-expenditure figures from a published government report.
| Basis | Primary data | Secondary data |
|---|---|---|
| Meaning | Collected afresh for this enquiry | Already collected by others, re-used |
| Originality | First-hand (original) | Second-hand |
| Cost & time | High | Low |
| Reliability | Known; generally more reliable | Must be checked before use |
Relative nature: the same figures are primary for whoever first collects them and secondary for anyone who later re-uses them.
Primary data is original, first-hand data collected by the investigator specifically for the present enquiry (costly but accurate) — e.g. a firm's own household expenditure survey. Secondary data is second-hand data collected earlier by others for another purpose and re-used (cheap but needing suitability/reliability checks) — e.g. figures taken from a published government report.
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