Skip to content
Question

Q.To promote awareness among consumers, the government is running a campaign 'Jago Grahak Jago'. This campaign is a part of which of the following right ? (A) Right to be informed (B) Right to safety (C) Right to consumer education (D) Right to be heard

CBSECBSE Class XII Board 2025MCQ· 1mImportance★★★★★
✓ Free question

The 'Jago Grahak Jago' campaign is a government initiative to spread consumer awareness, so it is a part of the Right to consumer education. The correct option is (C).

Understanding the question

The government runs 'Jago Grahak Jago' ('Wake up, consumer, wake up') to make ordinary buyers aware of their rights and responsibilities in the marketplace. The question asks which consumer right this awareness drive belongs to. To answer it correctly for CBSE Class 12 Business Studies, we must distinguish the Right to be informed from the Right to consumer education.

Why it is the Right to consumer education

The Right to consumer education means the right of every consumer to acquire the knowledge and skill needed to be an informed consumer — to understand his or her rights, know how to use products safely, and know how to seek redress. Spreading this awareness through campaigns, publicity and information drives is exactly how this right is put into practice. 'Jago Grahak Jago', by educating the public at large about consumer rights and safe buying habits, is a direct exercise of this right.

Why the other options do not fit

  1. Right to be informed — this is the right to be given accurate information about the quality, quantity, purity, standard and price of a particular good at the time of purchase (for example, the details printed on a product label). It concerns the information a seller must provide about a specific product, not a general public awareness campaign.
  2. Right to safety — the right to be protected against goods and services that are hazardous to life and health. The campaign is about awareness, not protection from unsafe goods.
  3. Right to be heard — the right to have one's interests and complaints considered in appropriate forums; it relates to grievance redressal, not awareness.
Tip

A simple test: information about one product at the point of sale = Right to be informed; a government drive that educates consumers in general = Right to consumer education.

✓Final answer

The 'Jago Grahak Jago' campaign is a part of the Right to consumer education — option (C) — because it aims to educate consumers at large about their rights and responsibilities.

Unlock everything free for 14 days

  • Full step-by-step solutions
  • Concept-first explanations
  • Methods, shortcuts & mistakes
  • PYQ mapping + timed mock tests

Full access for 14 days. No credit card required.