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English (Core) · Writing Skills & Grammar

Poster Writing

2

Poster Writing

Poster Writing

A poster is a visual-verbal appeal designed to catch attention and spread a message quickly — about a campaign, event, social cause, or product. Unlike a notice, a poster is persuasive and eye-catching; it uses slogans, short phrases, and creative layout rather than full sentences. CBSE tests your ability to combine a clear message with an attractive, organised presentation.

Exact format expected. A poster usually contains, arranged attractively (often boxed):

  1. Issuing authority / organiser (top) — the club, NGO, school, or department.
  2. A catchy heading or slogan (large, central) — the hook that grabs attention.
  3. The core message — a few short phrases or bullet points, not paragraphs (the what, why, and the appeal).
  4. Essential details — date, time, venue, or a call to action (e.g. "Join us", "Say No to Plastic").
  5. Contact / concerned person at the bottom, if relevant.

Use capitals, dashes, and spacing to make it visually striking. A slogan or rhetorical line ("Every Tree Counts!") earns credit.

CBSE marking scheme (typically 4 marks). Roughly: Format & visual appeal (layout, slogan, attractiveness) – about 1 mark; Content (relevant, complete message with key details) – about 2 marks; Expression (correct, catchy, concise language) – about 1 mark.

Model example.

+=======================================================+
|        GREEN CLUB, RIVERDALE SENIOR SCHOOL            |
|                                                       |
|           *** SAVE WATER, SAVE LIFE ***               |
|                                                       |
|      Every drop wasted today is a drought tomorrow!   |
|                                                       |
|   - Turn off taps while brushing                      |
|   - Report leaking pipes                              |
|   - Harvest rainwater at home                         |
|                                                       |
|   Pledge your support on World Water Day, 22 March.   |
|                                                       |
|        Be the change. Conserve every drop!            |
|                    - Green Club                       |
+=======================================================+
``` …