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Q.Attempt any one from (A) and (B) given below: (A) A survey reveals that advertisements impact both young and old. They are lured by the discounted prices and the promises made by the product manufacturers. Write a letter to the editor of a national daily expressing your views in 120–150 words on how advertisements may mislead the consumers and give suggestions on how they can make informed decisions. You are Carol/Philip. You may use the given input: Advertisements — Read with care; Inaccurate facts; Exaggerate features; Heavy discounts; Promote products with unproven value; Distract with visuals.

(OR)
(B) Mansi/Manu of Viewside Road, Kanpur, sees an advertisement for the job of a Marketing Executive. Write a letter of application along with the biodata in 120–150 words to the Personnel Manager, India Book House, Mall Road, Kanpur. India Book House Requires Marketing Executive — Qualification: Graduate in Marketing and Sales; Experience 3–5 years; Fluency in English and Local language; Knowledge of basic computer skills. Job requirement: Setting targets and timelines; Supervising sales.
CBSECBSE Class XII Board 2023Subjective· 5mImportance★★★★★
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Part (a): a letter to the editor by Carol/Philip on how advertisements mislead consumers and how buyers can make informed decisions.

Part (b): a job application with biodata by Mansi/Manu to India Book House for the post of Marketing Executive, matching the advertised qualifications.

Both are formal letters in 120-150 words. A letter to the editor raises a public issue and suggests remedies; a job application markets the candidate against the advertised criteria and encloses a biodata. Each needs sender's address, date, receiver's details, subject, salutation, concise body and formal close.

Part (a) …

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