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Question 28 of 43

Q.Explain the following term/concept.
Market

Maharashtra MsbshseMaharashtra HSC (MSBSHSE) Board 2024Subjective· 2mImportance★★★★★
65% · 28/43 Questions
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In marketing, a 'market' means the group of actual and potential buyers of a product together with the sellers, not just a physical location.

The word market is derived from the Latin word 'marcatus', meaning merchandise or trade. In everyday language a market is a place where buyers and sellers meet. But in the study of marketing, the term has a wider meaning: a market is the set of all actual and potential buyers of a product or service, along with the sellers, and the mechanism (physical or virtual) through which they exchange it for a price.

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