Q.What is marketing?
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Start your 14-day free trial to unlock the full solution →Marketing is the total set of activities by which a business identifies consumer needs and satisfies them through the exchange of goods and services for value. It is much wider than selling — it begins with the consumer's needs and ends with their satisfaction, covering product, pricing, distribution and promotion.
Marketing is the process of planning and carrying out all the activities involved in identifying, anticipating and satisfying consumer needs and wants through the exchange of goods and services. It includes everything a firm does to move a product from the producer to the consumer — product planning, pricing, distribution and promotion — with the central aim of customer satisfaction and profit.
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